To Review Vision & Mission - 5
- “What kind of organization do we want to be?”
- Addresses responsibility to key stakeholders : I.e. Shareholders, Customers, Employees, Government Agencies, Suppliers &/or Partners, and Communities
The Differences Between a Vision & a Mission
- Short - Medium Term 2 - 5 years
- “How will we go after the business?” - describes the way the organization will do things
- More specific but broad directions
- Addresses intermediate customers